Here’s the good news – even though Family Island has been released back in 2019, it still looks very healthy three years later. Get 3 days of free access to all AppMagic’s features, as well as 10% off, by clicking on this link. Wondering how well is Family Island performing?Ĭheck out these stats from AppMagic. That way, players’ choices influence the game’s storyline. It makes the game feel like a real adventure and keeps players engaged with unexpected twists.įurthermore, Family Island has some choice-based elements like interactive story games. We follow the family’s story – their relationships, struggles, and triumphs. What’s important to note is that this game has a narrative layer. There are also dozens of new islands that players can explore later on in the game.
Additionally, the farm can be customized and decorated. As the game progresses, players need to grow crops, mine, chop trees, build, upgrade, cook, collect resources, and trade. One of the first tasks is building a shelter and foraging. Thus, the game’s main goal is to help this family not only survive but thrive. They end up on a previously uninhabited island, having to start life all over again. A family of four (Bruce, Eva, and their children) survives by escaping on a boat. Published by Melsoft Games in October 2019, Family Island is a casual farming game set in the Stone Age.Ī volcano erupts and destroys the whole island. I will also break down Family Island ASO efforts.īut before we get into Family Island advertising strategy, here’s some quick info about the game. You will learn about the creative concepts used to advertise this game, influencer campaigns, ad copy, and target audience. Keep on reading – I’ll answer this question by analyzing its user acquisition strategy. Wondering how Family Island has gotten to millions of users in just a few years?
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